Product Psychology Quiz
Practice your knowledge of product psychology principles in a quiz
combining fun with education
Key Outcomes
- • The app is live at ux-quiz-app.pages.dev
- • I used gamification in order to create a fun and educational experience
- • Early testing shows users enjoy the quiz
Key Takeaways
- • Planning and early wireframing are essential - a lot of time could be saved if we had spent more time planning
- • Always use AI to double-check critical copy, especially when there is little help available for the user
Role
UX Design
UI Design
Content Writing
Team
Developer
UX Designer
Timeline
3 months
Aug - Nov 2025
The Problem
Reading about psychology can get boring
The main goal was simple - to create a fun and educational quiz filled with knowledge that could be useful for product designers during their real-world work.
The Solution
Mixed types and difficulty of questions
I wanted to strike just the right balance between the questions being easy and impossible to answer without domain knowledge. The questions get progressively harder and about 25% of them include images to make the quiz more varied and engaging.
Most people could answer this one
You need product design knowledge to answer this one
The Process
Exploration
I prepared key screens while the developer set up the environment. In general I wanted the app to have a playful vibe and follow the standard quiz UI conventions, applying Jakob's Law.
Content writing and curation
This is the most important part of the project - the content. I wrote all of the questions myself, based on my own knowledge and trusted sources. I picked the principles that are most likely to be used in real world projects. Finally, I used AI as a proofreading tool to improve grammar, clarity and consistency.
Building
During this phase we continued building and polishing the app until the product met our quality goals and was ready for testing.
Testing and launch
I tested the quiz with a couple of respondents from two groups - product designers and non-designers. The goal was to adjust difficulty. The non-designers' scores were consistent across randomized questions, which is good - the quiz has some questions that can be figured out by logic or feeling and some that are impossible to solve in this manner.
Visual Explorations
Main flow of the app
Fun Fact
The project grew out of a set of flashcards I originally created to help myself memorize UX psychology principles.
Part of the set of flashcards that inspired this quiz
